Post by account_disabled on Dec 6, 2023 5:52:14 GMT
It will look like this. We can also check other websites or competing websites to see if they have Facebook Pixel installed or not. Try doing some actions that we think are conversions on that website and see if they have conversions or not. For example, with Nerdoptimize, if an order is made then Pixel Event Purchase will work as shown in the picture. 4/6 | How to measure advertising results in Ads Manager after setting up Facebook Pixel.
In the previous topic I have explained Whatsapp Number List how to Track Conversion using Standard Events as Lead as an example. The next step is We'll see how to measure the results of this event. First, go to Ads Manager and select Customize Columns (as shown in the picture below). Select Standard Events that are Leads, then check Total and Cost and remove Offline Leads, On-Facebook Leads because we want to measure only Leads that come from Facebook Pixel alone. (If you don't check the columns, there will be a lot and it will be difficult to see the statistics.) Next, save as Preset and choose to name it as you want.
Now we can see the number of leads that come in when advertising. Tips: My method for analyzing Ads is to look at Cost Per Lead and then analyze that. Is it expensive or cheap and why? Expensive CPM results in expensive Cost Per Lead. From my experience, CPM is very expensive but!!! The conversion rate is better than the others, which means that Target is good but the CPM is expensive, probably because High Frequency: Maybe try reducing the budget. Or expand the Audience Size: where the advertisement is. Low conversion rate makes Cost Per Lead expensive.
In the previous topic I have explained Whatsapp Number List how to Track Conversion using Standard Events as Lead as an example. The next step is We'll see how to measure the results of this event. First, go to Ads Manager and select Customize Columns (as shown in the picture below). Select Standard Events that are Leads, then check Total and Cost and remove Offline Leads, On-Facebook Leads because we want to measure only Leads that come from Facebook Pixel alone. (If you don't check the columns, there will be a lot and it will be difficult to see the statistics.) Next, save as Preset and choose to name it as you want.
Now we can see the number of leads that come in when advertising. Tips: My method for analyzing Ads is to look at Cost Per Lead and then analyze that. Is it expensive or cheap and why? Expensive CPM results in expensive Cost Per Lead. From my experience, CPM is very expensive but!!! The conversion rate is better than the others, which means that Target is good but the CPM is expensive, probably because High Frequency: Maybe try reducing the budget. Or expand the Audience Size: where the advertisement is. Low conversion rate makes Cost Per Lead expensive.